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Maluma’s ‘Coco Loco’ Leads Latin Airplay Chart

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Maluma captures his 23rd No. 1 on Billboard’s Latin Airplay chart as “Coco Loco” rises 2-1 to crown the Oct. 14-dated list.

“Coco Loco” lands at the summit on the overall Latin Airplay chart in its 15th week. It ejects Karol G’s “Mi Ex Tenía Razón” from the lead after one week in charge with an 8% gain in audience impressions, to 10.1 million, earned in the U.S. during the Sept. 29-Oct. 5 tracking week, according to Luminate. The latter drops 1-6 with 8.7 million in audience, down 12%.

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With his new champ, Maluma improves his career total to 23 No. 1s, and breaks from a tie with Bad Bunny and Wisin for the fifth-most No. 1s since the chart launched in 1994. Here’s a look at the leaders:

35, J Balvin
33, Ozuna
32, Enrique Iglesias
28, Daddy Yankee
23, Maluma
22, Bad Bunny
22, Wisin

“Coco Loco” also marks Maluma’s 10th No. 1 as a soloist, unaccompanied by any other act, among his 23 rulers. Let’s look at those solo winners:

Peak, Title, Weeks at No. 1
Nov. 21, 2015, “Borro Cassette,” three
Aug. 26, 2017, “Felices Los 4,” two
June 2, 2018, “El Préstamo,” two
Nov. 10, 2018, Mala Mia, one
June 8, 2019, “HP,” one
Nov. 23, 2019, “11:00 PM,” one
July 11, 2020, “ADMV,” one
Nov. 6, 2021, “Sobrio,” one
Oct. 15, 2022, “Junio,” one
Oct. 14, 2023, “Coco Loco,” one

Elsewhere, “Coco Loco” holds at No. 1 on Latin Rhythm Airplay for a second week. Plus, it holds at No. 37 on the multi-metric Hot Latin Songs for a second week despite a 4% drop in streams.

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